← User PostHog summary

Cobalt Kitchenware

Scale

Approving steadily and seeing lift, but the ads connection broke 11 days ago

Signed up 3 Mar 2026 · amazon.com (US) · 186 ASINs · 3 users

Where they are

  1. Signed up
  2. Entered ASIN
  3. Viewed result
  4. Clicked connect
  5. Connected
  6. Reviewed action
  7. Action approved
  8. Paid plan

Through the whole journey and renewing. The risk here is technical, not commercial.

What is happening

  • The strongest account of the three. 186 ASINs, two agents on, 74 changes approved and only 3 pending, oldest 2 days. This is what the product working looks like.

    agent_task_actions: 74 approved, 9 rejected, 3 pending186 enabled agent_tasks across title + image

  • The ads connection has been down since 17 July. The token was revoked on Amazon's side, not by us, and nobody in the product has been told.

    brand_amazon_ads_accounts: last successful refresh 17 Jul3 of 12 runs on 28 Jul failed with ads data unavailable

  • It is already degrading the work. A quarter of last week's runs failed outright, and the ones that completed did so without search-term data, which is the input the title agent leans on hardest.

    9 failed runs, 22 to 28 Jul, all same error0 rows of ads keyword input since 17 Jul

  • Priya has noticed something is off without knowing what. She has opened the Agents screen 6 times in the last 11 days, having barely visited it in the four months before that.

    PH$pageview /agents x6 since 17 Jul, x2 in the prior 120 daysPH3 of those 6 sessions end on that screen

  • Usage is otherwise healthy and spreading. Two people are active weekly, and Dele started approving in June, so the account no longer depends on one person.

    PH2 users with sessions in each of the last 4 weeks18 of the last 74 approvals attributed to Dele

Written from account state plus 30 days of behaviour. The markers show which: is server truth, PH is what they did.

Account state

Amazon Seller
Connected 3 Mar 2026
Amazon Ads
Not connected
ASINs
186
Agents on
Title, Image
Changes
74 approved · 3 pending · 9 rejected
Oldest pending
2 days
Billing
Scale, active, renews 3 Sep
Last run
28 Jul 20263 of 12 ASIN runs failed, ads data unavailable

Read from the database, not from clicks. Clicking connect is not the same as connected.

People (3)

Priya Raman
priya@cobaltkitchen.com
Head of ecommerce
24 sessions
last seen Today
Daily user. Has been checking the Agents screen repeatedly since the ads break.
Dele Moore
dmoore@cobaltkitchen.com
Listings
15 sessions
last seen Yesterday
Approves most weeks. Second active approver since June.
Helen Voss
helen@cobaltkitchen.com
Founder
2 sessions
last seen 12 days ago
Occasional. Looks at impact, does not approve.

Last 30 days

41 sessions across 22 days · last seen 29 Jul 2026

  • Actions, executed tab28 · 3p
  • ASIN detail22 · 2p
  • Actions, pending tab19 · 2p
  • Agents8 · 1p
  • ASINs list7 · 3p

Moments worth reading

  • 19 JulPriya Raman First visit to Agents in four months, two days after the ads token was revoked.
  • 23 JulPriya Raman Opened Agents, then ASIN detail for two ASINs whose runs had failed, then left.
  • 27 JulDele Moore Approved 6 changes in one sitting.
  • 29 JulPriya Raman Opened Agents again, 3rd time in a week, session ended there.
  • The product shows no banner for a revoked ads token, so we cannot tell from events whether she knows what the problem is.

Mock. Fictional brand, invented figures, no connection to prod and no model call.